Marketing is dead.

Long live marketing.

Marketing is facing the biggest shift that it has ever faced and yet the essentials endure.

For large corporations, growth has never been harder. Markets are unpredictable. Marketing has splintered into channels, agencies, and endless suppliers. And now AI is rewriting the rules in real time.

We believe this is not a threat— rather it is the biggest opportunity we as marketers have ever had. This is now our moment to bring back the craft of marketing and reclaim its rightful place as the engine of business growth.

At InDomo, we’ve helped global organizations do exactly that — making marketing faster, leaner, and more impactful. Get back to the essence of consumer needs and business objectives.

We don’t sell execution. We transform how marketing works: operating models, processes, tools, and capabilities. And all designed to harness AI for greater efficiency, higher quality, and more speed.

Celestial map of the earth according to Ptolemy’s system by Johannes van Loon, 1660.

Mapping the cosmos completely shifted our frame of reference – reorienting our role in the universe. The marketing universe is shifting before our eyes…what does it mean for you?
Lighthouse in Breaking Waves, Hendrik Willem Mesdag 1900

When the business and organization is weathering challenging times and things feel uncertain – what’s your lighthouse and guiding vision?

We work with CMOs, CFOs and Business Leaders who need to:

  • Drastically improve marketing effectiveness
  • Rapidly cut costs and streamline operations
  • Reduce reliance on suppliers, getting more from own teams
  • Future-proof their operating models powered by AI
  • Build AI-enabled capabilities in house for lasting growth

InDomo clients get big impact, fast:

  • 30M+ EUR savings identified through pragmatic auditing and content operating model redesigns / implementation for a global corporation
  • 40% reduction in agency dependency through new marketing process
  • E2E content process reduced from 7 months to 1.5 days
  • 35% increase in Amazon conversion rate with new AI-enabled content process
The Sampling Officials of the Amsterdam Drapers’ Guild, Rembrandt van Rijn 1662

We are pragmatic, disciplined and results oriented. We chase real returns.
New Babylon, Constant 1963

In a world where humankind is freed from execution, they can take full advantage of their creative ambition. What will this mean for your marketing team?

”InDomo provided the most concrete view of how AI can improve a current business challenge that I have ever seen.”

FMCG Brand Manager

InDomo clients get big impact, fast:

Has a large consultancy dropped in, leaving behind a glossy deck of targets and ‘strategic shifts’, but no plan for how to actually make it happen?

Left scrambling after a major reorg, trying to reignite your team and get marketing working again?

We take a different approach. We believe 90% of success comes from implementation: making sure teams have the roles, processes, and confidence to carry transformation forward long after we’re gone.

We can pick up where the big boys left off and make the change real – or partner with with you from the start. Either way, we’re ready to dive in and deliver!

The Fast One, Anthony Oberman, 1828

You won’t win by defining the specs of the racehorse. How do you install the culture, training, mental drive that’s needed for success in the market?

Five seagulls above a rock in the sea, 1900-1945

For marketers there is newfound power and freedom, a blue ocean is starting to reveal itself.

With AI, it’s never been a better time to be a marketer:

As brand marketers, we’ve never been more excited about the possibilities AI brings.

For the first time, a marketer has their target consumer in their pocket, 24/7 — continually testing concepts, predicting responses, and learning through data-driven synthetic audience agents.

Access to channel and performance best practice is instant. No more waiting on emails or meetings with specialists — every marketer can brief with confidence and clarity.

Content production costs and timelines are collapsing, which means you can do more across the full funnel and meet consumers wherever they are. Performance data can be analyzed and acted on seamlessly.

The dream has always been as a marketer that your consumer insight and business ambition guide the entire end-to-end process — from insight to brief to execution to optimization. Until now, it’s been impossible.

But today, the technology is finally ready and we’re power users.
We have a codified and proven approach for ready to start now.

The question is — are you ready?

About us

We are business marketers who became consultants. Every member of our leadership team has worked inside corporations— we understand the challenges, the politics, and the limits and the opportunities and know exactly how to create the leverage you need to drive transformative change.

Our clients include: Nestlé, Nespresso, Vodafone, Miele, AupingVersuni, ING Bank and TP Vision.

A WPP Company: We are an independent consultancy within WPP. That gives us access to global data, technology, and scale — while retaining the independence to design and implement solutions that put clients in control of their destiny.

Headquartered in Amsterdam, The Netherlands (WPP Amsteldok – Amsteldijk 166), and in your corporate headquarters.

Group Portrait on Bicycles, Cornelia Hendrika Jonker, 1880 – 1940

Great marketing is like a good Dutch bicycle – simple, efficient, balanced, maximizing the rider’s power. At InDomo, our best ideas often come on the bike ride to work.


All of the artworks on this website are sourced from the Rijksmusem’s collection which is available for rights-free personal and commercial use. Header image is Vanitas Still Life by Maria van Oosterwijk (1690) – a pioneering female artist who in this work reminds us of life’s brevity and challenges us to seize the moment.