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Lenze Boonstra

Co-founder & Managing Director

  • 20+ years’ experience in Philips
  • Result oriented & passionate brand and business builder with more than 20 year’s experience in global business

Marco Roncaglio

Co-founder & Managing Director

 

  • 10+ years’ experience in Philips & 10+ years’ experience in L’Oréal, Expedia and Apple
  • Digital transformation & marketing thought leader with proven track record in performance marketing, e-commerce and D2C
Erwan - Marketing Performance Director & Partner
Erwan - Marketing Performance Director & Partner

Annie Chen 

Strategy & Implementation Director 

 

  • 10 years’ experience in performance marketing, digital, media, and e-commerce within corporate, innovative tech start-up and scale-up companies
  • Creative enthusiast & leader in product and brand marketing
Erwan - Marketing Performance Director & Partner
Erwan - Marketing Performance Director & Partner

Liam Gibbs 

Strategy & Implementation Director 

 

  • 15+ years’ experience in digital and integrated performance marketing, with a focus on strategy, consumer engagement across paid and organic channels, and leading high-performance teams.
  • Strong analytical generalist who has worked on major global brands including Unilever, Philips, Nestle, Bayer & Nokia
Erwan - Marketing Performance Director & Partner
Erwan - Marketing Performance Director & Partner

Erik Gerrits 

Data & Analytics Director

 

  • 10+ years’ experience in data management, customer insights, marketing automation, and omni-channel customer journeys within multiple top 100 companies
  • Technical & social leader that is always looking for new and better ways to improve
Erwan - Marketing Performance Director & Partner
Erwan - Marketing Performance Director & Partner

Laurens van der Slikke

Lead Analyst

 

  • 10 years’ experience in managing data, analytics, and digital projects
  • Skilled specialist in driving campaign performance through analytics & optimizing marketing ROI
Erwan - Marketing Performance Director & Partner
Erwan - Marketing Performance Director & Partner

Neil Hazra

Director of Full Funnel Performance

 

  • 10+ Years experience in end to end media strategy with a focus on performance marketing. Worked with Fortune 500 brands across CPG, Automotive, Tech and Retail
  • Have a passion for helping small brands grow
Erwan - Marketing Performance Director & Partner
Erwan - Marketing Performance Director & Partner

Sarah Bahlinger

Director of Operations

 

  • 6 years’ experience in the global aviation industry, teaming up with leading airlines to have bespoke solutions flying. Global experience in product marketing, user-centric development and international launch campaigns. Product lead overseeing the strategic business field of premium business class seating. [RECARO Aircraft Seating GmbH & Co KG, based in Germany]
  • Driven strategic leader who scales impact through structure that builds on purpose and informs action with clarity
Erwan - Marketing Performance Director & Partner
Erwan - Marketing Performance Director & Partner

Estefania del Bosque

Project Manager & Marketing Assistant

 

  • 10 Years experience as Project Manager, acting as the bridge between the upper management and the people on scale-up and corporate companies
  • Wide experience in oversee multiple projects, planning, budgeting, monitoring and reporting. Enthusiast of connecting the dots
Erwan - Marketing Performance Director & Partner
Erwan - Marketing Performance Director & Partner

Barbaros Yamak

Senior Data Analyst

 

  • 8+ years’ experience in data analytics and dashboarding delivering high quality statistical analyses for the projects and creating stories through dashboards for companies such as Ipsos, Corteva and Philips
  • Dashboard Developer and Senior Data & Analytics Specialist
Erwan - Marketing Performance Director & Partner
Erwan - Marketing Performance Director & Partner

Greg Giessing

Media Director

 

  • 8 years experience as a Strategist and Precision Marketing Lead. Worked on brands in multiple industries: Automotive (Nissan Motor Company), Health and Beauty (L’Oreal, J&J), Airlines (Kulula, Cathay Pacific) and a couple others
  • Major passion for digital and everything it entails